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Showing posts from May, 2023

What is Immersive Experience?

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  Source Courtesy of Freepik. (VR Experience) Immersive experience can be facilitated through digital media environment using Head-mounted Display (HMD) where the audience is being transported digitally to simulated virtual environment. In this way the attention of the audience solely focuses on the environment that they are exploring and interacting with, giving more memorable experiences and total engagement in the virtual world. 1 VR is going to play an incredibly important role in the history of mediums. As Chris Milk explained it in his TED talk, it’s the first medium that makes the jump from our internalisation of an author’s expression of an experience, to our experiencing it firsthand. 3 Virtual reality bridges the gap between being just an audience to an active participant. The audience becomes a part of the story where they can shape the narrative, becoming storytellers themselves. VR is a medium where our consciousness is inside the simulation narrated and controlled ...

Why Should We Look Forward to Virtual Reality?

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  Source Image Courtesy to Freepik ( https://www.freepik.com/free-photo/descomposition-person-wearing-vr-glasses_18008034.htm#page=2&query=virtual%20reality&position=6&from_view=search&track=ais  ) New technology is exciting and as I mentioned in my previous blog, the potential of Virtual Reality in the future is remarkable and unlike any other. However, like any brilliant innovation, it takes time to develop and overcome challenges to achieve its full potential. According to some studies, there are several reasons why virtual reality has not become mainstream yet. 1 However, there are a few successful VR executions, such as the concert by Travis Scott done at Fortnite Metaverse, that was watched by millions of fans around the globe. 2 “The biggest barrier to wide adoption of immersive technologies is lack of good user experience design.” -Christy Pettey, Gartner. 3 For the past few years, I would agree with this statement since I didn’t see a lot of g...

The Future of Virtual Reality in the Entertainment Industry

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Figure: 1 Source Image Courtesy of warner bros 2018 [Ready Player One Film] “VR will not only give us access to experiences that are difficult to obtain, it will also allow us to see impossible things, fantastic things, things that will allow us to see the real world in new ways and allow us to stretch our minds beyond anything we can imagine.” – Jeremy Bailenson (Experience on Demand) One of the best films I watched was Ready Player One by Steven Spielberg [Figure:1] . Here he was showing his perspective of how Virtual Reality would look like in the future. The idea of transporting yourself to another world is like science fiction until the virtual reality headset arrived on the market. How will this affect our everyday lives and how will this impact the entertainment industry like film making and animation? As of now, in the 2023, there are many examples of using the virtual reality in films, trailers, and digital marketing material to stand out and excite the audience. Why use V...

Experience the interactive world of Pandora and be part of an immersive adventure

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  This project is a short fan fiction, sci-fi and fantasy Virtual Reality adventure. It is an immersive experience of a re-imagined Avatar Film (2009) by James Cameron. 1  The main character, the participant, is called "Prober". The Prober is the one studying the environment of the alien world of Pandora. The mission is to ensure the survival of the colony by learning about the plants, trees, animals, and the environment. Figure 1         Source Image Courtesy of Walt Disney World Resort 2017 [The World of Avatar]   My goal with this project is to create an immersive experience of the alien world using virtual reality. I was inspired by the Avatar film as it is creative and the most visually appealing film. This project explores the impact of Virtual Reality to the audience, as a new medium of entertainment. Virtual reality can give the audience the opportunity to be an active participant in the virtual world.  Through this project, I am reima...